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Marketing

Scope Notes:
Functions involved in moving goods and services from producer to consumer; includes advertising, promoting, distributing, identifying customer needs, and providing goods and services to meet those needs

ICF I:

  • e5 SERVICES, SYSTEMS AND POLICIES

ICF III:

  • e565 Economic services, systems and policies

ICF IV:

  • e5650 Economic services

Changes:

20-Oct-94 Listed Outreach as UF